Become a real Internet celebrity: Domestic digital technologies at the RUSSIA EXPO
On the
Digitalization Day at the RUSSIA EXPO, an entertainment program organized by
Gazprom-Media Holding companies, featuring famous artists and bloggers, was
held. The guests learned about modern domestic digital technologies. The event
was hosted by actress Anna Khilkevich together with a virtual co-host named
Algorithm.
"Digitalization is not only about the ability to watch cool content on different gadgets, it is also about creating something new, about communication, the ability to share experiences from different regions of our vast country, wherever you are," said Anna Khilkevich.
Everyone
who wished could become a participant of the all-Russian campaign of
Gazprom-Media Holding: in order to do so, they had to make a video and publish
it in the Yappy app or on the RUTUBE platform with the hashtag
#Iwanttobigscreen. The best videos will get on the largest vertical screen in
Moscow — the media facade of the building of the Hydroproject Institute.
A quiz was
organized for visitors. And together with TV presenter Vladimir Marconi, all
those present took part in filming the pilot episode of the new RUTUBE game
show AIGames, the tasks for which were generated by a neural network. The
guests were able to communicate with the Yappy and RUTUBE teams and propose
their ideas to the platform developers.
The
Digitalization Day ended with a festive concert featuring singers Nyuta, Olya
Krasnova, Amirchik and artists from the Yappyhit project. Guests of the event
received merch and autographs of their favorite artists and bloggers.
The stand of the Department Store was a key part of the INNOPROM 2025 International Industrial Exposition in Yekaterinburg.
On July 17 at 19:00, the third meeting titled "The Climate of the Future: Trends and Technological Opportunities" will take place at the National Centre RUSSIA as part of the project "Dialogues about the Future with Valery Fedorov."
At the INNOPROM 2025 International Industrial Exposition, the Department Store stand of the National Centre RUSSIA offered visitors a showcase of folk crafts.
