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Winter favourites at Department Store RUSSIA: customers’ choice

Winter favourites at Department Store RUSSIA: customers’ choice
Moscow
16.01.2026

The New Year Market at Department Store RUSSIA showed that interest in local brands continues to grow. Guests paid particular attention to products that reflect regional character and an author-driven approach.

Top 5 winter hits:

Sweatshirts, T-shirts and hoodies featuring quotes by the President of Russia 

Merchandise with striking quotes by the President of the Russian Federation, Vladimir Putin, became one of the most sought-after souvenirs among visitors to the National Centre RUSSIA. Everyone can find a memorable quote that resonates most strongly with them.

The Kotovsk roly-poly doll from the Tambov region

One of the New Year symbols at the National Centre RUSSIA became a favourite among guests. The childhood-familiar toy appeared in a new interpretation: now both a stylish accessory presented in an unusual colour palette, as well as a keyring and a Christmas tree decoration.

"Simbirskoye Atelier" toffee from the Ulyanovsk region

Stretchy peanut toffee from the "Familiar Since Childhood" range, prepared according to a classic recipe using natural ingredients and real sweetened condensed milk.

Silapant from the Altai region 

Skincare cosmetics based on natural Altai ingredients, created for restoration and nourishment — an excellent choice during the winter cold.

Accessories by Tatyana Dolgova from the Samara region 

Jewellery made from natural stones, where asymmetry and organic forms become the key aesthetic focus.

These brands are a clear example of how Russian producers resonate with a broad audience. Discover the winter favourites and explore new brands at Department Store RUSSIA.

Learn more about manufacturers and products

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During the New Year period, the Department Store RUSSIA at the National Centre RUSSIA is showcasing products created by socially oriented non-profit organisations.

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"Fairytale Legacy": an original art project by Liza Anisimova at the Department Store RUSSIA
Heroes of beloved Russian fairy tales, striking costumes, and the most delicate watercolours await visitors at the Department Store of the National Centre RUSSIA.
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The fashion zone of the National Centre RUSSIA x Sofia Ernst’s project "Making a Wedding"

On July 8-10, the 2nd All-Russian Wedding Festival will be held at the National Centre RUSSIA.

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