Chelyabinsk region to present its achievements in a new project of the National Centre RUSSIA

The National Centre RUSSIA is launching the regional presentation "Region-2030. Platform of the Future." The first exposition block, opening on September 2, 2025, will feature seven regions of the country, including the Chelyabinsk region.

The regional presentation is dedicated to the theme of the future — landmark infrastructure and social projects, promising sectors of territorial development, implemented innovations and advanced technologies.

"The Chelyabinsk region will be the first from the Urals Federal District to be represented at the exposition in the National Centre RUSSIA, and it is important for us to show the Urals’ contribution to the country’s strategic development — its political subjectivity, defence capability, cultural and national identity," notes the head of the region, Alexei Teksler. "Our region is proud of its achievements in industrial and space robotics, mechanical engineering, development of transport infrastructure, construction of comfortable public spaces, and a world-class inter-university campus. I thank the National Centre RUSSIA for the opportunity to present the region’s achievements to residents and guests of Moscow."

At the exposition, the Chelyabinsk region will be presented as a "land of a special alloy." This image was chosen deliberately: it unites the region’s industrial and scientific potential, its rich cultural legacy, and the natural beauty of the Southern Urals into an inseparable whole. 

Photo: Press Office of the National Centre RUSSIA

The theme of alloy is comprehensively revealed through the zoning of the exposition — an alloy of innovations (science, IT, robotics, creative industries), an alloy of technologies (mechanical engineering, infrastructure development), an alloy of traditions (folk crafts), and an alloy of experiences (tourism, cultural and sporting events).

The region’s achievements will be demonstrated through interactive displays accessible to the widest audience.

For example, in the "Alloy of Innovations" zone, children can spend their time usefully in an interactive sandbox (developed by the Chelyabinsk company "Innovations for Children"). Using "space mail," kids will learn about the MARFA lunar rover (developed by the Android Technology Research Institute) and receive a postcard from orbit. Schoolchildren will enjoy phygital graffiti — the opportunity to colour a mural using "digital" spray cans. The "Alloy of Innovations" can also be explored in the cyclotron, where visitors will learn about universities in the Chelyabinsk region, their scientific developments in collaboration with regional industrial enterprises.

In the "Alloy of Technologies" sector, visitors will try themselves as drivers of Russia’s first snow grooming machine, the Sinara-400, through a video game set at one of Chelyabinsk region’s ski resorts, "Sunny Valley." One of the stand’s central displays will be a grand model of the Chelyabinsk metrotram. Visitors will be able to examine above-ground and underground stations and learn about this landmark infrastructure project. 

Photo: Press Office of the National Centre RUSSIA

The "Alloy of Traditions" zone will recall Chelyabinsk region’s contribution to Victory in the Great Patriotic War. This theme will be presented through a mini-exposition of distinctive Southern Ural crafts — Zlatoust steel engraving and Kasli cast iron.

The exposition tour concludes with the "Alloy of Experiences." A unique photo zone made of mirrors, styled as a rock with natural relief framed by plants and moss, emphasises the idea of the connection between people, nature, and technology in a living alloy. Finally, visitors will be able to become part of the alloy themselves with the help of a neural mirror.

The regional presentation "Region-2030. Platform of the Future" will run until October 22, 2025.

For full details about the exposition "Region-2030. Platform of the Future," please visit the official website russia.ru and the social media of the National Centre RUSSIA.