Ded Morozes from Chuvashia and Mari El came to the RUSSIA EXPO
Heroes of
winter folklore from Chuvashia and Mari El - Hel Muchi and Yushto Kugyza
congratulated the guests of the exposition on the coming New Year.
Hel Muchi
is very similar to Ded Moroz from Veliky Ustyug. He wears a caftan, a fur hat
and leans on a large decorated staff, but he fulfills wishes in a special way -
with the help of several magical objects. Thus, his chest fulfills any dreams,
and his watch brings happiness.
Yushto
Kugyza from Mari El traditionally comes in a white outfit and wears unusual
mittens decorated with national patterns, and he is assisted by his
granddaughter Snow Maiden - Lumudyr, which means "snow girl" in Mari.
In addition to congratulations, guests of the RUSSIA EXPO were treated to a quiz with questions about the regions from which Ded Morozes came, as well as about special gifts from their native places.
The series of visits to the RUSSIA EXPO by winter wizards started on November 18 - with the celebration of the birthday of the most famous Ded Moroz, who lives in Veliky Ustyug. Earlier, three grandfathers from Karelia visited the exposition at once: Talvi Ukko, Halla and Pakkaine. Also, two Ded Morozes from the coldest region of the country - the Republic of Sakha (Yakutia) met with the guests of the exposition. One of them is Chyskhaan, the Yakut spirit of cold, the great Bull of Winter, who sends frost to the earth. The second character is Ekhee Dyyl, a wizard, the Lord of Time, who helps those with a kind heart. Unlike the winter heroes of other nations, he is present in the lives of Yakuts throughout the year.
The stand of the Department Store was a key part of the INNOPROM 2025 International Industrial Exposition in Yekaterinburg.
On July 17 at 19:00, the third meeting titled "The Climate of the Future: Trends and Technological Opportunities" will take place at the National Centre RUSSIA as part of the project "Dialogues about the Future with Valery Fedorov."
At the INNOPROM 2025 International Industrial Exposition, the Department Store stand of the National Centre RUSSIA offered visitors a showcase of folk crafts.
