Platform of social initiatives #BusinessWeAreTogether opened at the RUSSIA EXPO

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On July 27, the social initiatives platform #BusinessWeAreTogether opened in the "Home of Youth". The event is aimed at developing the community of social entrepreneurs. At the platform participants will be able to get acquainted with entrepreneurs for whom social responsibility of business is not a trend, but a new norm. The organizer is the Rosmolodezh.Business track within the framework of the social entrepreneurship forum "More than Business" from the Ministry of Economic Development of the Russian Federation.

The headliners of the platform are public figures, founders of charitable foundations, entrepreneurs Yulia Baranovskaya, Ekaterina Gordon, Vladimir Marinovich and others.

The defense of projects in 18 nominations of the grant competition track "Rosmolodezh.Grants" with a total prize fund of 4 million rubles begins. About 50 participants will present their initiatives aimed at the development of mentoring in the youth environment, employment, socialization and much more.

At the meeting of the Expert Council of the Rosmolodezh.Business track, representatives of state authorities, non-profit organizations, charity and investment funds, universities and development institutions discussed proposals and initiatives to form a federal project to develop youth entrepreneurship.

"Today, more and more representatives of the business community realize their role in the implementation of social projects. Young people are setting trends in this sphere. We invited representatives of public authorities, social entrepreneurs, young people with ideas to the #BusinessWeAreTogether platform. They discuss topical issues, best practices and innovations, exchange proposals and agree on cooperation. As a result of the event, we plan to create a single platform for sharing experience and knowledge among social entrepreneurs," said Dmitry Litvin, head of the Rosmolodezh.Business track.

On the first day of the platform, the business program included a panel discussion on "Sustainable Development and Social Entrepreneurship: Interaction and Impact" and a communication game "The Key to Trust". At the Ted Conference, speakers told how to develop the idea of social entrepreneurship, find benefits for society in their product and bring it to the market.

The participants of the program will also learn how to build a competent PR-strategy, will be able to develop or finalize their projects under the mentorship of experts, and get personal advice.

An open lecture on "Female and Family Face of Social Entrepreneurship" will be held by Maria Aizina, the founder and head of the interactive museum "In Silence". Participants will receive a masterclass on PR of social projects from Nikita Prokhorov, the founder of the largest reputation management agency "Sidorin Lab".

The site also hosts a charity event "Business with a Big Heart". Participants choose social tasks from ecology and education to healthcare and support for vulnerable groups, discuss them with the team, implement them at their company and share the results in social networks with the hashtag #BusinessWithBigHeart.