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The final of the All-Russian contest "Native Toy" to be held at the National Centre RUSSIA

The final of the All-Russian contest "Native Toy" to be held at the National Centre RUSSIA
09.04.2025

On 9 September, the National Centre RUSSIA will host the final of the All-Russian contest "Native Toy". It will take place in the format of a large-scale Festival of Games and Toys. Anyone is welcome to join this celebration of childhood.

The central event of the festival will be an exposition of 59 prototypes of games and toys developed by the contestants in five thematic areas: "Story-Based Toy", "Board Game", "Constructor and Assembly Model", "Technical and Technological Toy" and "Multimedia Project". Within the exposition, play zones will be set up where visitors — both children and adults — will be able to test the prototypes. Specially designed sections will not only introduce the functionality of the items but also provide an experience linked to play, imagination and memories.

In addition, the National Centre RUSSIA will host the exposition "Games and Toys of the First", which will feature mascots and iconic toys from the constituent entities of the Russian Federation, brought by delegates to the IV Congress of the Russian society of children and youth Movement of the First.

The festival will conclude with an award ceremony for the winners of the All-Russian contest "Native Toy". Registration for the final is open on the website until 5 September, 11:00.

The contest "Native Toy" is an opportunity for creative teams, game and toy manufacturers, as well as independent authors aged 14 and above, to bring their ideas to life. It offers the chance to produce the first edition of a game or toy, to collaborate with leading domestic manufacturers, to create a model free of charge, and to receive information support for promoting the winners.

The All-Russian contest "Native Toy" was launched by the Russian society Znanie and the Movement of the First on the instructions of President of the Russian Federation Vladimir Putin.

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