"Looking into the Future": a unique expert program on architecture and urbanism will be held at the National Centre RUSSIA on April 8

Architects, builders, urbanists, developers, entrepreneurs, investors, and other professionals will discuss the architecture of the future and the system of state visual communications at the expert program on architecture and urbanism, "Looking into the Future." This large-scale event, featuring representatives of state and municipal government, public figures, and the media, will take place on April 8 at the National Centre RUSSIA. Be sure to register for the event.

The expert program is divided into two thematic tracks: architectural and urbanistic. The architectural track will include panel discussions on "The Architecture of the Future" and "Revitalization of Historical Areas," as well as a presentation of the results of a special study, "Architecture of Tomorrow: The Role of the National and Global." In the course of the study, conducted in March, members of the expert community were asked to answer questions about the relationship between national and global aspects in urban planning: what trends to follow, which principles to rely on, and what values to transmit. The participants of the expert program "Looking into the Future" will familiarize themselves with the results of this research during a discussion with experts from various fields who are involved in shaping the spaces of future cities.

The urbanistic track "The City People Love" will feature panel discussions on "Visual Code of Russia," "Visual Style of Regions: Opportunities and Prospects," "Discussion of Growth Points," and "A City for All: From Theory to Practice." Experts and government representatives will discuss both existing challenges and prospective solutions for the development of modern Russian cities, as well as strategic opportunities to use urban environments as an effective tool for state communication.

A special program segment, which will be of interest to a wider audience, will be the open discussion "How Fashion Brands and Cultural Initiatives Are Changing the Life of Regions," which will take place with the support of PEOPLETALK magazine.

The initiative "Looking into the Future" highlights the role of the National Centre RUSSIA as the initiator of systemic work in the field of state visual communications. The National Centre is creating a platform for developing a unified visual language for the country, one that preserves the cultural diversity of the regions and conveys values and meanings through modern design solutions.