Vladimir Putin urged to make the traditional family a trend in Russia’s development

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The large traditional family must become a popular trend in the development of Russia. This statement was made by President of the Russian Federation Vladimir Putin during the forum of the Agency for Strategic Initiatives "Strong Ideas for a New Era," held at the National Centre RUSSIA.

Before the start of the plenary session on July 3, President Vladimir Putin, accompanied by Director General of the Agency for Strategic Initiatives Svetlana Chupsheva and Chairman of the VEB.RF Development Corporation Igor Shuvalov, visited the exposition of participants in the competition of growing Russian brands "Know Ours" at the National Centre RUSSIA.

"Only you, with your creative flair, can turn the large traditional family into a fashionable trend in Russia’s development, I sincerely want to ask this of you," said Vladimir Putin at the plenary session, addressing its participants.

This year, the competition received more than 14,000 applications across five main categories ("Food Products," "Consumer Goods," "High Technologies," "Creative," and "Information Technology") and several special ones. The aim of the competition is to support promising, fast-growing, consumer-trusted domestic companies with a high level of localised production.

Traditional family values at the National Centre RUSSIA

The II All-Russian Wedding Festival "Russia. Uniting Hearts", organised by the National Centre RUSSIA, will take place from July 8 to 10 and will be timed to coincide with the Day of Family, Love, and Fidelity. The festival continues the traditions of the I All-Russian Wedding Festival, which was held in 2024 as part of the International RUSSIA EXPO. This year, more than 200 couples from various regions of the country will take part in mass marriage ceremonies. Their wedding attire will include elements of traditional costume. Participants and guests of the II All-Russian Wedding Festival "Russia. Uniting Hearts" will also enjoy a rich educational programme.

 July 8 will be a memorable day for future families seeking to fill their lives with traditional values and spiritual harmony. By marrying on the Day of Family, Love, and Fidelity at the wedding festival of the National Centre RUSSIA, couples will affirm the awareness of their choice and connect their personal happiness with the centuries-old history of their homeland.