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Expert Ivan Milovanov: RUSSIA EXPO is a rethinking of the modern image of the country

Expert Ivan Milovanov: RUSSIA EXPO is a rethinking of the modern image of the country
Photo: Ivan Milovanov/vk.com
06.02.2024

The EISR studio at the RUSSIA EXPO hosted the program "Country's Achievements. People's Affairs." Ivan Milovanov, an expert of the Center for Systemic Initiatives, winner of the New Media Workshop award and an expert of the House of Young Legislators under the Federation Council of the Russian Federation, became the guest of the latest episode.

The topic of discussion was the influence of media on society. The program participants touched upon the issues of changes in the modern information environment, the relationship between content and cultural code.

The RUSSIA EXPO, in Ivan Milovanov's opinion, is important because it gives people an opportunity for live and meaningful communication.

"The vast context of the exposition, communication, interactive program form an idea of how huge, lively and multifaceted our country is, encourage people to visit regions or additionally learn something about them. Now we need to shape an image of what our country and people are, where we are heading and what we want. This is a rethinking that is worth a lot," Ivan Milovanov said.

According to Ivan Milovanov, at present there is a paradigm shift, a transition from the material-technological system of management to the information-algorithmic one.

The participants of the program discussed the peculiarities of the Western and Russian cultural code on the example of famous historical events and cartoons. Cartoons, according to Ivan Milovanov, lay an information basis for children. The big difference in frame rate, rhythm, soundtrack is noticeable when comparing, for example, Soviet and modern cartoons.

The expert emphasized that the issue of development of domestic animation was raised by Russian President Vladimir Putin, who noted that the technique of presentation of foreign cartoons differs from the traditional Russian one.

"Our Soviet cartoons, of course, are of a completely different quality, the emotional impact, the aesthetic impact they have on a person in formation is completely different," the head of state said at a meeting with residents during a trip to the Chukotka Autonomous Area.

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