Open shows: new collections of Russian designers at the RUSSIA EXPO
Moscow
Fashion Week kicked off at the RUSSIA EXPO with open shows - new collections
were presented by designers from Vladivostok, Samara, Chelyabinsk, Sochi,
Lysva, Gorodets and Nizhny Novgorod.
IMSAY
studio (Gorodets)
IMSAY
studio brand from Gorodets, one of the oldest Russian towns on the Middle
Volga, works in the style of adapted conceptual oriental aesthetics. The new
collection DAO (literally translated from Chinese as "the way")
echoes the brand's philosophy - timeless clothing and design. Asymmetry,
minimalism with subtle but noticeable details prevail in the models: flared
sleeves with slits, wide belts with straps, traditional handmade woven Chinese
buttons. The designer adheres to the ideas of conscious fashion, individual
approach, so all things are not tied to the season or time, they have a
universal design. The color palette is calm, the cut is free - all this allows
adapting the brand's models to the everyday closet.
KUZMA by
Natalia Kuzmenko (Vladivostok)
Vladivostok-based brand KUZMA by Natalia Kuzmenko showed its collection "Palette of Changes". The collection is mainly made of natural fabrics such as suit and coat wool, corduroy, cotton. The combination of old money, grunge and baroque styles gives the clothes sophistication and refinement. Designer Natalia Kuzmenko is faithful to the set course: aristocratic aesthetics forever. Despite the feminine tight silhouettes, minis, transparent textures, deep colors, the models look laconic and suitable for both evening and everyday looks. Sleeves deserve special attention, the designer experimented with their shape and decoration, long ones were trimmed with fur, and short ones were complemented with contrasting high gloves.
LeNeS brand
(Nizhny Novgorod)
LeNeS brand
was founded in 2019 in Nizhny Novgorod by designer Elena Nesterova. The
trademark of the brand is women's business suits, which do not lose their
relevance from season to season. The new collection uses mostly natural
fabrics. The show itself could be divided into two parts: relaxed double suits
for everyday looks and evening jacket dresses, suits with transparent
floor-length skirts. Each model was complemented by a bright accent: classic or
rhinestone fringe, large contrasting brooch flowers, memorable accessories. The
last outfit was a long red dress with open shoulders and back.
IVANOVA
(Sochi)
For more
than ten years the brand IVANOVA from Sochi has been creating clothes for men
and women in the style of utilitarian minimalism with light romantic accents.
The new collection 354 URBAN CODE is a universal summer capsule, which is
suitable for those who work or vacation in a resort town. Pastel colors such as
gray, lavender, plum are complemented with bright elements: contrast
ribbons-ties, massive flower-shaped brooches. The brand managed to convey the
seaside theme without direct quotation: sea stones braided by hand turned into
pendants, glass shards polished by the sea were transformed into bracelets, and
the delicate color scheme became a kind of reminder of the year-round blooming
city of Sochi. Light, breathable fabrics - linen, cotton, silk, viscose - are
not only suitable for the warm season, but also on a tactile level embody the
relaxed aesthetics of the resort.
EFR FASHION
(Chelyabinsk)
The
collection of EFR FASHION brand was remarkable for its contrasting colors:
combinations of coral and beige, black and green, white and gold. Strict
silhouettes combined with femininity of the models were in the epicenter of
attention of the guests of the open shows at the RUSSIA EXPO.
OA.CLTH
(Samara)
The final
show of the second day of Moscow Fashion Week at the RUSSIA EXPO, Pavilion No.
75 of VDNH, was the presentation of the handmade clothing brand OA.CLTH.
Designers from Samara adhere to the sustainable concept. The presented
collection fit into the concept of "timelessness", which makes the
created looks retain their relevance for a long time and supports a conscious
approach to consumption.
The OA.CLTH collection presented at the second Moscow Fashion Week consisted of knitted garments. They were created using a unique production technology with the addition of silk thread. On the catwalk the models presented off-season comfortable looks made of natural materials.
Svetlana
Badanina (Lysva)
Svetlana
Badanina brand from Lysva presented a bright feminine spring-summer 2024
collection. With the help of colorblocking technique designer Svetlana Badanina
conveyed the colors of India and the water world of Phuket. Acid yellow dresses
were decorated with fake fur, rich blue dresses were adorned with sequins or
floral applique. The designer paid much attention to headwear: lace kerchiefs,
playful berets with floral prints, tall Slavic bimbo style hats - combined with
transparent silhouette dresses, light fitted coats with contrasting fake fur
trim.
Everyone
can visit the shows at the International RUSSIA EXPO in Pavilion No. 75 at VDNH
from March 2 to March 8. You can also watch live broadcasts of the shows on the
official website of Moscow Fashion Week. Recordings of the shows are available
in the official VKontakte community. The guests of the event will see more than
30 more shows of designers from different regions in Russia. Designers will
come from Komsomolsk-on-Amur, Kostroma, Novosibirsk, Ulyanovsk and other cities
to present their collections at Moscow Fashion Week.
The final gala show will be held on March 8 - students of Russian fashion schools, including Kosygin Russian State University, Moscow Art and Industry Institute, National Institute of Design and METRICS Online Academy of Branding and Design, will present their best works. The event will be attended by the ethnic music band OTYKEN, which unites representatives of the indigenous peoples of Russia - Chulym, Ket, Selkup, Khakass and Dolgan.
The Moscow Fashion Week received 1038 applications from designers from 151 cities of 72 regions of Russia. The organizer is the Fashion Fund with the support of the Moscow City Government.
