White arrows of hospitality: flow coordinators at the National Centre RUSSIA put on a new uniform
Flow coordinators at the National Centre RUSSIA have received new stylish uniforms. The bright and recognisable outfits highlight the importance of their work in making visitors’ time at the Centre clear and comfortable.
Flow coordinators are an essential part of the National Centre RUSSIA team. They create an atmosphere of hospitality and ensure order at all expositions and events: welcoming guests, helping them navigate the halls and displays, showing the way to the cloakroom, information desk, Gastronomic Rows, medical point, and other areas.
"In the flow of events, our coordinators are beacons pointing the way," emphasised Anton Bocharov, Deputy Head of the Guest Services Department of the National Centre RUSSIA.
They also inform visitors about the day’s programme, answer questions, and manage the even distribution of flows.
It is now easy to distinguish coordinators from other staff. The new uniform is designed in an elegant blue colour. The word RUSSIA is traditionally placed on the chest, while the back features the Centre’s lion logo along with large white arrows symbolising navigation and readiness to help.
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